Tucked along Colorado's front range, a family began an entrepreneurial journey that transformed their quiet home into a hub of creativity and innovation. FFO Goods, a company that creates luxury soy candles with a personal touch, was born in secret — a story of frustration, creativity, and a shared vision that blossomed quietly, away from the eyes of the world, for six months before it ever saw the light of day.
The Spark of an Idea
It all began with a simple idea: to create an additional revenue stream. But it quickly turned into much, much more than that. As a family we have always been close-knit, bonding over shared activities, and spending time outdoors here in Colorado. So we were thinking of things that we could all do together. In the Summer of '23, I was kicked from my full time job after 9 years. We tossed around some ideas of creating things to sell, but it sort of sat on the back burner until a year later.
Eventually we started toying with candles and found that we really enjoyed the creative process. But it wasn’t just about making candles; it was about creating an experience—one that could transport people through the evocative power of scent.
Over the following weeks and months, we started experimenting more seriously. We sourced high-quality wax, tested custom combinations of premium fragrance blends, and tested different containers to find the perfect balance of aesthetic appeal and functionality. With each batch, we found ourselves becoming more and more captivated by the process, as did our family.
The idea grew into a business concept. But there was one catch—none of us were ready to tell anyone about it. Not yet.
A Family Secret
The decision to keep our business a secret wasn’t born out of fear or doubt; it was a way to allow us to work through the process on our own terms. We wanted to create something real, something refined, and only when we were ready would we share it with the world.
For six months, our family worked in tandem, turning our dining room into a candle-making workshop. After work and on weekends, we all worked to help with labeling, packaging, and even designing the branding. We have a background in photography, videography, design, web development, marketing, and business, so we worked on the logo, packaging design, and website—striving for something that felt natural but polished, like the mountains themselves.
The name, FFO Goods, stems from our YouTube channel Far From Ordinary. We lived and traveled on the road for three years in an RV, documenting our adventures with a genuine and authentic feel. We wanted our GOOD brand to align closely with these qualities; authentic, rooted in nature, and, most importantly, built with love.
The First Products
As we honed our craft, we began creating more types of candles. Our goal was to create goods that didn’t just look beautiful but were made with care, quality, and purpose.
Each product is carefully crafted using natural ingredients—locally sourced when possible—and designed to give our customers a true taste of Colorado. Whether it was the woodsy scent of our Rocky Mountain High candle or the sweet chocolatey smell of Hot Cocoa, we wanted our products to transport people to the peaceful mountain landscapes we were so lucky to call home.
Launching FFO Goods to the World
After six months of creating, testing, and refining, we are finally ready to launch FFO Goods to the world. The decision to go public was a big one, but we feel confident that we have built something special. We had poured so much of ourselves into the process, and now it's time to share it.
Our launch was quiet—just a small announcement on social media and a soft opening of our online store. We didn’t have any grand events or flashy ads. We simply shared our story and let our products speak for themselves.
What’s Next for FFO Goods?
We’re excited for what the future holds. We’re committed to staying true to our roots—creating quality handmade goods, sharing our story, and keeping the family spirit alive in everything we do.
Looking ahead, we’re excited to expand our product offerings, experiment with new scents and designs, and continue to build a brand that reflects our love for family, nature, and the beauty of the Colorado outdoors. Whether it’s through a new candle scent or a thoughtfully designed new product, we’re dedicated to keeping the heart of FFO Goods centered around the values that have driven us from the very beginning.
Thank you for supporting our dream and being a part of this incredible journey. We can’t wait to see where the next chapter of FFO Goods takes us—and we’re thrilled to have you along for the ride.
About FFO Goods
FFO Goods is a family-owned business based in Colorado Springs, Colorado, creating high-quality, hand poured soy wax candles. From artisanal candles to small-batch lip balms, every product we make is crafted with care, using natural ingredients to bring the soothing essence of the outdoors into your home. We’re passionate about creating products that make people feel connected to the beauty of the world around them, one handmade item at a time.
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